Der Fachbereich General Management vermittelt wesentliche Kompetenzen zur Unternehmensführung.

Anhand von klassischen und innovativen Managementmethoden werden Teilnehmer insbesondere in die Lage versetzt, Organisationen zielgerichtet zu entwickeln, komplexe Vorhaben zu planen und zu verwirklichen sowie wesentliche betriebswirtschaftliche Erfolgsfaktoren zu gestalten.

  • Develop visions - missions - strategies
  • Managing companies with a focus on strengths and opportunities
  • Derive operational measures in a targeted manner
  • Identify strategic options
  • Planning measures based on criteria
  • With commitment to operational implementation
  • Applying the Pareto principle in management
  • Define key criteria for prioritization
  • Deriving measures and dealing with conflicting objectives
  • Targeted planning of innovations
  • Making effective decisions
  • Solution-oriented leadership
  • Being able to lead organizations holistically
  • Establishing performance-oriented personnel management
  • Identifying and developing new business areas
  • Clarify orders professionally and define goals in a results-oriented manner
  • Planning activities and using resources appropriately
  • Promoting binding collaboration and proactively managing risks
  • Learn innovative project management methods
  • Recognize which method is best for which projects
  • Identify application examples in your own company
  • Professionally prepare, plan and implement changes
  • Turning those affected into stakeholders: Communicating change appropriately
  • Recognize and control individual behavior patterns
  • Knowing and using classic marketing models
  • Analyze customer needs
  • Identify and use value drivers for your own marketing
  • Define process goals
  • Develop decision matrices
  • Making processes implementable
  • Mastering success factors in negotiations
  • Benefit-oriented communication in price and fee negotiations
  • Dealing confidently with objections
  • Preparing complex negotiation strategies
  • Planning multi-issue negotiations
  • Analyzing and cracking buying centers
  • Putting objections into perspective
  • Drawing and defending red lines
  • Only give discounts for services in return
  • Designing secure contracts
  • Knowing the legal framework in Germany and abroad
  • Recognizing and avoiding legal risks
  • Define K.O. and O.K. criteria
  • Invite only the right people: Effective pre-selection of applicants
  • Identify real strengths and weaknesses
  • Using advanced questioning techniques for personality analysis
  • Identify individual motives and beliefs
  • Respectfully leaving comfort zones in conversation

Help & Contact

Do you have any questions or want to get started right away? We are at your disposal.

Your contact for the Business Skills section is:

Anna-Lena Schwarz
Academy Management
Phone: +49 711 28691611
E-mail: management@enhance-academy.de

General Management